More men, especially younger ones, are starting to take their skin care seriously. And not before time experts say, as they need a smart skincare regime just as much as women do. Here’s why. According to research by Mintel more than half (56%) of men say they have no need for skincare products and a quarter (26%) claim they don’t care what their skin looks like. But what men  say and what they do may be two very different things as the very same research shows that 60% men aged 16-24 use moisturiser, as do 41% in the 45-54s. In 2015 the mens’…